Member Experience

• Average Net Promoter Score between 70 & 80 monthly
• More than 70% upgrade to Premium or higher memberships
• Industry leading social media review scores

Market Growth

•  Industry is expected to grow 171.75% over the next 5 years
•  Industry is expected to earn $437.4 billon over the
next 5 years
• marketshare in existing locations exceeds
industry averages

Unmatched Technology.

•  Save a fortune on overnight, weekend, and those hard-to-staff holiday shifts.
•  Provide exceptional service during non-staffed hours.

Take your passion for fitness to the next level:

Become a 10 Fitness Franchisee

  • Are you looking to own your own gym?
  • Do you feel you’d want to manage it or have someone else manage it?
  • Are you just looking for an investment with no hands-on work?
  • Or do you want to feel the day-to-day rewards of working in the club?

If you’ve answered “Yes” to one or more of the previous questions, then 10 Fitness is the perfect choice for you.

Would you like to capitalize on the best tech in the industry?
Our S.A.R.A. system is like no other. Save on staffing while still providing EXCEPTIONAL SERVICE 24/7/365. And it’s not bots; it’s real people from our 10 Fitness Member Experience Center!

Would you like a franchisor that takes no kick backs and gets no rebates for the money you spend?
We believe that franchises should truly do their best to help you, the franchisee!

Would you like to own an exceptional studio experience (Level 10 Team Training) combined with a full big box facility?
Join the 10 Fitness Squad and score big with a business that has a great ROI, changes lives, and rocks your community.

With S.A.R.A., Secure Access and Revenue Automation, you can keep your clubs open and accessible at all times, without the need for 24/7 staffing.

Level 10 Team training is led by a certified personal trainer. Now add a team of programming professionals, and we see outstanding member results.

With 10 Fitness’ Cardio Cinema, members can enjoy their favorite movies and shows while they get their heart rates up.

Our Members Love Us!

It’s in our values, and we LOVE them!

We’re more than just a gym, and our decade of awards as “The Best of the Best” speaks volumes about 10 Fitness. You will quickly be welcomed into a community of health and wellness advocates on a mission to help others live their best lives.Our members feel we offer top-notch facilities, outstanding customer service, and results-driven programming.

The validation of our service is seen in our Net Promoter Score at over 75. (For reference, Apple is 47, Netflix is 13, and Nike is 0). Most clubs do not even come close to our level of service.As a franchisee, you’ll see yourself as part of a team of driven individuals passionate about making a positive impact. Our team will be by your side to guide your success.10 Fitness is the ultimate choice for anyone looking to dive into the fitness industry. We are unlike all fitness franchises.

Net Promoter Score

Our founder, Eric Buckner, had a mission to create an exceptional space for all members to know that their ‘Best Life Starts Here!’ We validate this daily, weekly, and monthly with our Net Promoter Score, which is above 75+ monthly on average. Note that only a small 1% of the industry even comes close to our scores. If you love providing exceptional service, we are the franchise for you!

Member Results

Gyms get members and, unfortunately, don’t have the tools or don’t use the tools to get members’ results. We tap into the power of TrueCoach for accountability and compliance, combined with In-Body monthly body mass scans, along with MyZone heart rate monitors to drive each member to see, hear, and feel results daily.

Premium weight room

Since 2020, the increase in members’ needs for more and better resistance training has been compounding. We at 10 Fitness wanted to meet that need, and with our Premium Weight Room, our members have power racks and free weights unmatched by our competition. For the top line, this means upgrades and higher average monthly dues. The days of 100+ cardio pieces are over.

Studio Experience++

Level 10 Team training is led by a certified personal trainer. Now add a team of programming professionals, and we see outstanding member results. Plus, we provide MyZone heart rate monitors and offer a weekly schedule with unlimited attendance options. We use a combination of progressions and regressions to help all our members achieve their fitness goals, regardless of their current level on their fitness journey. Whether your members want a traditional big-box gym experience or the personal attention of a studio, 10 Fitness has them covered!

The 10 Fitness Secret to Success

Our Members matter! Our franchisees matter! And we validate it through our service offerings and our beliefs— all guided by our values!


(short for Secure Access and Revenue Automation) – Save a fortune on overnight, weekend, and those hard-to-staff holiday shifts. Our fitness tech and call center will provide exceptional service during non-staffed hours. You can read more about S.A.R.A. here (insert link to Sara content).

No rebates, no kickbacks

We don’t take 5, 7, or 10% of everything our franchisees spend on their facilities. We don’t receive any rebates or kickbacks, so you can be sure that you’re getting the best price possible. More money stays in your pocket by not taking even a single penny.

Proven Training and Development Program

Hire for attitude and effort, train for member service, member results, and production. Our recruiting, hiring, training, and development is powered by a team committed to the development of people. We see our team members delivering results in under 30 days. Our Learning Management System (LMS) is the best in the industry. Get your team up and running and deliver results!

Local Advertising Fund (LAF)

Other franchises offer too many choices of marketing firms, which can lead to inconsistent results. We keep all local marketing managed by our 10 Fitness vendor(s) to ensure that everyone gets great results in lead generation at the best cost per acquisition.

Branding (BF) and Local Advertising Funds (LAF)

all managed by our team to get you results!
We’ve got the results to back up our big talk. Our marketing approach is a total game-changer, with years of fitness industry experience and a passion for helping our franchisees succeed. We use a winning combo of digital and traditional methods to get the word out and bring in new members. We apply this to both Branding and Local advertising!

Marketing Approach That Works

At 10 Fitness, we believe that effective marketing is key to the success of our franchisees. That’s why we’ve honed our approach to reach potential customers and increase brand awareness in the most impactful way possible.

Proven Results

The numbers speak for themselves, and our marketing efforts have consistently delivered results for our franchisees. With increased foot traffic and membership growth, our campaigns drive customer engagement and conversion, leading to increased revenue and profitability for our franchisees.

A Fresh Take on Brand Awareness

We differentiate ourselves from other fitness franchises by utilizing a mix of both traditional and digital marketing methods. From targeted local campaigns to out-of-the-box digital strategies, we have the experience and expertise to help you stand out from the crowd.

An Unmatched Experience + Top-notch Amenities

10 Fitness knows what gym-goers want and they deliver it in spades. From cardio machines to strength training equipment, they’ve got all the gear that members need to get their sweat on. Franchise a gym of limitless fitness possibilities. Join the 10 Fitness family today and discover what sets us apart from the rest!


Want to feel like your 30-minute cardio workout went by in 5 minutes? Who says working out has to be boring? With 10 Fitness’ Cardio Cinema, members can enjoy their favorite movies and shows while they get their heart rates up. Talk about multi-tasking!

Group Exercise Classes – A Workout and Party in One

10 Fitness has been voted the “Best Group Exercise Classes,” and it’s no surprise why. With tons of classes, knowledgeable instructors, and a focus on building community, members will have so much fun they’ll forget that they are working out!

We offer a wide range of classes, including Boot Camp, Yoga, and more. To top it off, Unlimited Group Exercise Classes are included with Premium and Level 10 Memberships— which leads to more upgrades, a better experience for the member, and higher revenues for our franchisees.

Classes On Demand – Workout Anytime, Anywhere

Can’t make it to the gym? No problem! With 10 Fitness’ Classes On Demand, members can enjoy their favorite workout classes from the comfort of their own homes.

Corporate Plans: A Healthier Workforce for Businesses

10 Fitness knows that healthy employees translate to a happy workforce. We offer a variety of Group and Corporate Membership Plans and even come onsite to make sign-up quick and easy.

Level 10 Team Training: a Studio workout experience plus a full gym

For members seeking motivation, structure, accountability, and support, our Level 10 Team Training has them covered. This program will help them build strength, power, and mobility that translates beyond the traditional gym experience. And with the Level 10 Membership, members have unlimited access to Team Training.

Outperform the competition with our Technology

S.A.R.A., short for Secure Access and Revenue Automation, represents years of investment in state-of-the-art technology designed to revolutionize access control and revenue generation at 10 Fitness. This proprietary system is the backbone of our club, offering a seamless experience for our members and guests.

Our advanced technology allows our members and guests to:

Access the club 24/7/365

Join 10 Fitness even at midnight when you walk into the club after work!

Prospects can join and be working out in minutes

Our tech guarantees it.

Upgrade their plans

Enjoy hassle-free plan upgrades and gain access to our premium amenities.

Purchase Day Passes

Visiting from out of town and want to buy a day pass? S.A.R.A. has you working out in minutes!

Communicate with our manned call center to resolve any concerns

Instantly fix an account issue at 6 AM on a Sunday.

And many more!

With S.A.R.A., you can keep your clubs open and accessible at all times, without the need for 24/7 staffing. This not only provides members with more autonomy but also allows franchisees to reduce staffing costs during low-traffic hours or hard-to-fill shifts.

Your Best Life Starts Here

Step into your best life as a 10 Fitness franchise owner! You’ll be your own boss, doing what you love – helping others live healthy lifestyles. Plus, you’ll join a supportive community of like-minded individuals and tap into a proven business model.

But wait, there’s more! As a franchise owner, you’ll have access to the latest technology, including our state-of-the-art S.A.R.A. system. Plus, you’ll get regular training and professional development opportunities to stay ahead of the curve. And we’ll even assist with site selection, design and construction, and ongoing operations.

So, what are you waiting for? Join the 10 Fitness family today!

This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only. If you are a resident of a U.S. state that regulates the offer and sale offranchises, are receiving this message in one of those states, or intend to operate a franchise in any ofthose states, we will not offer you a franchise unless and until we have complied with any applicable pre-sale registration and/or disclosure requirements in the applicable jurisdiction.

This offering is not an offering of a franchise. In New York (USA), an offering of a franchise can only bemade by a prospectus that has been previously filed and registered with the Department of Law of the State of New York. The application for registration of an offering prospectus or the acceptance and filing thereof by the Department of Law as required by the New York law does not constitute approval of theoffering or the sale of such franchise by the Department of Law or the attorney general of New York.